Explainer
Explainer
From AI Barbie to ‘Ghiblification’ – how ChatGPT’s image generator put ‘insane’ pressure on OpenAI
The rollout of ChatGPT4-o's image generator tool has seen images in the style of Studio Ghibli and Mattel's Barbie doll flood the internet. But the trend hasn't been without its teething problems – or controversy.

How the AI Barbie doll images are created – this one was done using a iStock image of a man waving

The original iStock image before it was put into ChatGPT

The 'Ghibli-fied' image created by ChatGPT

Studio Ghibli co-founder and animator Hayao Miyazaki. Pic: Reuters
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